If Vivendi Hostile Takeover Succeeds, Ubisoft Exec Says It Wouldn’t Be the Same
While America gears up for Super Consumer Purchasing season, Vivendi has recently been in a purchasing frenzy as well, buying as many shares of Ubisoft’s stock as they can. This pending Vivendi hostile takeover attempt has kept Ubisoft on their toes to maintain their status as a family-owned company. The risk of losing this independence has given Anne Blondel, Ubisoft’s Vice President of Live Operations, cause for concern. She has opened up about the importance of this independence in a new interview with PCGamesN.
“The thought I have is that I have been with Ubisoft, for 20 years, and I know what made us so successful for 30 years, is being super independent, being very autonomous,” said Blondel. “Sales, well sometimes we take a lot of risk, you think about The Crew, that was a risk. People would look at that like, ‘maybe it’s not going to work, another racing game, what are you thinking?’ Child of Light, Valiant Hearts, all those kinds of titles.” While many of Ubisoft’s games have their similarities (open worlds, map towers needed to be unlocked, etc.) a quick look at their list of game franchises makes it hard to deny the variety of genres and styles they are willing to serve with their games.
The Ubisoft executive believes that a Vivendi hostile takeover would put an end to this diversity, as the company would be more averse to taking on riskier projects. “If you take away the way we like taking risk and inventing new stuff, well it’s not going to be the same Ubisoft – for me, it wouldn’t be the same,” said Blondel. I know I certainly would not want to see a Ubisoft unwilling to make Far Cry Blood Dragon or the excellent, but different, Watch Dogs sequel. What do you guys think? Would you prefer for Ubisoft to remain independent? Let us know in the comments below!
In other Ubisoft news, have you heard about the free goodies they are giving away in their Holiday Celebration? Read about that and future Ubisoft stories here on Don’t Feed The Gamers!
Cory Lara1210 Posts
A royally radical and totally tubular 90s kid, Cory has a passion for all things nerdy, particularly gaming and nostalgia. While an accountant by day, he strives to be as creative and humorous as possible in his free time, be it here writing on Don't Feed the Gamers, or making dumb satirical posts on his Twitter, Youtube, Facebook and Instagram accounts.