As many have observed, Blizzard Entertainment has faced many significant changes in the past few months. There were several big leadership roles shuffled and replaced in recent months at Activision Blizzard, not to mention some big restructuring for the company’s business models. These changes ultimately led to a massive amount of layoffs, and changes in their plans for the future. We learned recently that the annual Blizzcon event will still be held this year, however, it seems that it will be coming at a cost. Blizzard Entertainment has confirmed that they will not be attending Gamescom 2019.

Blizzard Entertainment recently made this sad announcement with a blog post on their official website. Blizzard will not have a presence at Gamescom 2019 for their current or future games “as part of a renewed effort this year to maintain our focus on development.” Given all of the recent significant changes that have been going on behind the scenes at Blizzard, it would make sense for the developer to skip this year in favor of regrouping and focusing on their newly established goals for the near future.

Blizzard does mention that they will have merchandise related to their big franchises like Overwatch available for sale in the Gamescom shop area, and they also plan to reveal new information about their upcoming projects soon. While this is a bit of a shame to see Blizzard ducking out of Gamescom, hopefully this means they can focus all their efforts on making their games as high quality as possible, and making their own Blizzcon 2019 event one that cannot be missed.

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