Nintendo Acquisitions Aren’t A Priority, Says Nintendo Boss
The biggest recent events in the gaming industry to occur have revolved around major gaming companies acquiring other major gaming companies. The most recent string of these happened with Microsoft seeking to acquire Activision Blizzard for a record-breaking $69 million, after that company saw its stock value plummet due to ongoing allegations of workplace toxicity. In what some believe to be a retaliatory move, Sony announced their acquisition of Destiny developer Bungie just weeks later. Many have wondered if the other big console player in the industry might make a similar move. Now, the Nintendo boss has confirmed that Nintendo acquisitions are not a priority for the company.
Bloomberg recently reported on Nintendo’s recent financial reports and expected outcomes for 2022. The outlet was able to obtain comments from Nintendo president Shuntaro Furukawa, who praised the Nintendo Switch’s performance so far and claimed that the device is only in the middle of its life-cycle. Given the recent major acquisition announcements by rival console-makers Sony and Microsoft, Furukawa made this comment last Thursday about Nintendo acquisitions, or the lack thereof:
Our brand was built upon products crafted with dedication by our employees, and having a large number of people who don’t posses Nintendo DNA in our group would not be a plus to the company.”
Nintendo has not had much history in acquiring other companies, instead preferring to stick with their first party studios to handle their iconic franchises. Nintendo has loosened the reins on their franchises in recent years though, allowing outside developers like MercuryStream to handle the likes of Metroid. They’ve also funded third party games like Bayonetta 2 and 3. As such, Nintendo owns a unique spot in the gaming industry, so Nintendo acquisitions don’t really need to happen for the company to compete. Although, who wouldn’t want to see Nintendo buy EA so John Madden can finally fight in Super Smash Bros?
What do you guys think about the Nintendo boss saying Nintendo acquisitions are not a priority? Let us know in the comments below! Be sure to stay tuned for the latest gaming acquisition news, such as Sony’s CEO claiming that the company is not done with their intentions for acquisitions, here on Don’t Feed the Gamers! Follow us on Twitter to see our updates the minute they go live!
Cory Lara2137 Posts
A royally radical and totally tubular 90s kid, Cory has a passion for all things nerdy, particularly gaming and nostalgia. While an accountant by day, he strives to be as creative and humorous as possible in his free time, be it here writing on Don't Feed the Gamers, or making dumb satirical posts on his Twitter, Youtube, Facebook and Instagram accounts.