It’s no secret to anyone that the South Park franchise has been quite fixated on its use of scatalogical humor, especially the proliferous use of farting in the video games made for the series thus far. The marketing for the newest game, South Park: The Fractured But Whole, has been proud to use fart humor to promote the game as seen recently with Ubisoft’s contest to have fan farts submitted through online videos included in the game. Now, to enhance players’ experience, a new South Park: The Fractured But Whole Fart Pillow has been released.

GameStop has posted the listing for this new Fractured But Whole fart pillow now that the new game is available. The 14 inch square pillow boasts a red picture of Cartman as his super-hero identity The Coon, and a feature that would be hidden to unsuspecting guests. When one sits on the cushion, a speaker inside emits one of two fart sound effects. For someone playing the fart-heavy Fractured But Whole, this will give the player a surround sound-like experience of aural flatulence. As an added bonus, the three required AAA batteries are included and pre-installed.

The pillow was initially listed at $29.99, but as of writing on October 18th, the pillow is on sale at GameStop for $19.99. While the pillow doesn’t actually emit a fart smell, its sounds are sure to give any fan of South Park’s humor a chuckle or two. What do you guys think about the South Park: The Fractured But Whole fart pillow? Let us know in the comments below!

Be sure to stay tuned for the latest South Park news, such as the Fractured But Whole trailer that pokes fun at Kanye West, here on Don’t Feed the Gamers! Follow us on Twitter to see our updates the minute they go live!